Description
Goal for your Company:
- Assist in building a database of Tatum Ranch residents
- Create a lead generation source
- Establish credibility and expert status within the community
Strategy: implement a combination of advertising, public relations, promotions and direct outreach
- Advertising:
- 1/4 page ad in the quarterly newsletter – delivered to 3,200 households
- ¾ page article regarding your business in 1 newsletter annually – highlighting the company – articles carry a 5:1 impression rate
- Public Relations:
- Website
- Listing in the Resource Section – listing your company in the resource section of the website along with an offer as well as educational information, blogs and links to your website
- Press Release – we will write a press release announcing your Gold Sponsorship with Tatum Ranch Community Association and link that to your website
- Emails
- We will send an email on your behalf 1x per year with a specific offer and/or educational message
- Article – we will place an educational article 4 x per year on the website (content provided by your company)
- Website
- Events:
- Every event noted on the schedule – acknowledged from the podium as the Gold sponsor
- 3 large events – two table top booths at each of the events, drawing from the stage plus:
- Spring in the Park – banner next to the stage
- 4thof July Battle of the Bands – banner next to the stage
- December Santa – banner next to the stage
$12,500
Exposure –
- 3,400+ homeowners with 72% open rate on emails with 3x hit per event
- 20+ events = 60 hits/event * 3,400 = 204,000 impressions
- Over 13,000 per month hitting the website
- Resource listing
- Your article posted
- Ad in printed newsletter 4x / year
- 90 people on average at 2 monthly events * 20+ = >2,200 people physically
- 700 to 1,000 * 3 major events = 2,100 to 3,000 people physically
Less than $.30 per contact/touch point via print, online, physical and email
After checkout, you will receive an email with the sponsorship agreement for your digital signature.